The Culture & Ecosystem
Berachain's culture is what makes this ecosystem unique. Our mascot “Bozito the Bozo” isn't called like that for nothing.
NO MARKETING TEAM AT BERACHAIN
Berachain is an L1, and like any respectable L1, its growth is organic, driven by the communities and builders who are making the noise.
Have you ever seen Ethereum marketing itself or paying KOLs to promote it? NO.
If you spot an L1 spending more on marketing than on tech, RUN AWAY.

MEMES & NFTS CULTURE
Berachain is renowned for its strong meme & NFT culture, which is evidenced by the fact that the whole Berachain story began with an NFT collection in 2021.
Here are a few examples of the best-known expressions:
BM = GM //// HENLO = HELLO
OOGA BOOGA = OOGA BOOGA (say that & you'll be one of them)
Yeetard / Yeetardio = Retard
& many more that you will discover...

Here's a picture that sums it up nicely:

THE HONEY JAR & JANITOR
While Berachain has focused on building its tech over the past few months, the Honey Jar ecosystem has been doing its job of spreading the word about Berachain everywhere.
🍯 @0xhoneyjar is the biggest pillar of the Berachain ecosystem.
Part validator, project incubator, and community hub, THJ is a MUST-know ecosystem.

THE ARTICLE LINK (MUST READ)
In the guide above, you'll discover who they are, what they do, and what they plan to do. 101 guide.
They've many NFT collections (we'll dive deeper into a specific part of them later).
But Honeycomb is a golden ticket to the Berachain ecosystem with multiple utilities. It launched in March of 2023 and is now Berachain's most traded asset. NFA/DYOR.
Chain: Ethereum (Berachain thooon)
Supply: 16,420

The founder of Honey Jar is Jani, one of Berachain's iconic personalities; make sure to follow him.
THJ (The Honey Jar ecosystem) incubates and collaborates with several projects that are often highly successful, making it a good indicator to follow.
YEET, the Bremiere Bonzi of Berachain

Today it's one of the most popular projects in Berachain ecosystem, with the biggest yeetarded community.
Yeet was the third project announced in partnership with @0xhoneyjar; minted in March 2024; they sold out and have created a unique vibe.
Chain: Arbitrum
Link: Opensea
Some facts about this NFT collection:
The supply of Yeet NFTs is deflationary. Community members themselves have burned NFTs 1 by 1 in just 6 months. The collection started with a supply of 6969 and now down to 5475 NFTs.
Yeet is building with @ramen_finance for YeetBonds (more info here)
Yeet is collaborating with @KodiakFi and @beradrome for "THE LIQUIDITY TRIFECTA" (more info here) basically it's a very gud flywheel effect.
Yeet will have their token ($YEET) on mainnet, bery bonzi
Why people love Yeet:
We're in a cycle where identity has become more important than tech
Dapps/protocols and even L1/L2 chains are now adopting memes/slogans/mascots to reach new audiences & build their community around a movement.
@eatsleepyeet totally masters this:
- the word "yeet", which can be used as a preposition for any word: yeet, yeetify, yeeted, yeetarded.....
- pfps are very good for spreading their art
- yeet mascot is just insane, and they're quite innovative with their memes:

And finally, they're not so yeetarded after all because they're building some very good DeFi initiatives around PoL² (Protocol Owned Liquidity x Proof of Liquidity). Check their mirror here to learn more.
BERALAND, the biggest community hub on Berachain
The community hub for all things Bera. This is the community you need to join to follow the Berachain ecosystem.
There's lots of stuff available on their Discord, totally free, like:
Big WLs giveaway
Testnet Guide
Researches on Berachain
News on Berachain
Podcasts
Dedicated channels for your fav projects
Here's the link if you want to join the community: https://discord.gg/beraland
They also recently released their new website here, where you can see all the projects live (or not yet) on the testnet with a description of what they are building. But also lots of other things like delegating BGTs to them, Events aggregator, WLs rewards, Faucets, all ecosystem secondary NFT collections...
We strongly recommend you take a look. Bozos love Beraland.
Other projects to follow closely
We can't go into detail about everything that's being built on Berachain as there are too many, but here are the biggest projects to follow (no particular order, and no financial advice)
Bera Baddies: a pioneering community dedicated to empowering women. (women first hehe)
Beraborrow: DeFi, Lending protocol
Infrared: DeFi, Proof of Liquidity in 1 click, Big protocol, Binance invested
Kodiak: Berachain’s Native Liquidity Hub.
Ooga Booga: Berachain's native liquidity aggregator
Puffpaw: GameFi, RWA, DePin, Vape 2 Earn (to quit smoking). Big one.
The Honey Cast: The official podcast of Berachain, MUST LISTEN ALL EPISODES
Ramen Finance: Big Launchpad, to follow closely
Beratone: GameFi on Berachain
Kingdomly: An all-in-one NFT Dapp, launch, mint, & trade soon. The Bera NFTs on arbitrum meta are by them.
BeraMarketNFT: NFT Marketplace / NFTFi, Bery Gud Tech
Berally: SocialFi, the Friendtech of Berachain
Beradrome: Restaking and liquidity marketplace
Bonzi: Pioneering the new Bonzi404 token standard native powered by POL³
Honeypot Finance: The all-encompassing DeFi Hub on Berachain
Memeswap: A supercharged DEX where you can launch tokens, earn magic internet yield and build up your community
BeraBoyz: building Berascout & $BOYZ
Beraplug: Memecoin
BeraPoker: GambleFi starting with Poker for PoL
Build A Bera: Incubator from Berachain Foundation
BeraCult: Upcoming PFP collection
Arkto: The First ERC404 built for DeFi Degens
Goldilocks: DeFi/DEX
BurrBear: The stablecoin money printer + RWA sinkhole
BeRacer: GameFi, Racing game
You're a project and you're not on the list? Send us a DM so we can add you bozos!
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